A good communication strategy needs reliable information about the effectivity of past and future measures. inscico supports research organisations and research supporting organisations in measuring and interpreting key data on innovation and communication.

Key Performance Indicators

In companies, monitoring the performance of public relations and its contribution to value creation is already an established process. Research institutions also  increasingly expect evidence for the success of communication. inscico plans and introduces evaluation systems in your institution.

Your benefit: Evaluation helps to monitor communication measures and to set priorities. An additional advantage is an overview of resource usage.